Vecchia Romagna History

Descending from a long line of French distillers, Jean Bouton had an impressive distillery empire in the southwest corner of France. Seeing opportunity and adventure across the Alps, Bouton moved his operation to the Emilia Romagna (Bologna) region of Italy in 1820.

The soil he found held similar characteristics to his hometown, idyllic for growing the Trebbiano Bianco grape variety. It didn’t take long for his brandies to win over Italy and for Italy to win over Bouton, who “Italianized” his name to Buton.

The 1920 World’s Fair in Paris brought even more success to Buton’s spirits, as Buton was awarded the Grand Prix, the highest prize given to liquors in France. As the world took notice, Buton’s spirits achieved legendary status.

In 1930, the distillery changed its name to Vecchia Romagna and began bottling its wide range of brandies in the trademark triangle bottle. Today it is the number one brandy sold in Italy, and it is exported all over the world. Despite international success, the spirits are still produced in Bologna, with the same passion and dedication that drove Jean Buton nearly 200 years ago.

Discover the brandy that creates atmosphere, Vecchia Romagna.


  • Vecchia Romagna Etichetta Nera Vecchia Romagna Etichetta Nera
  • Vecchia Romagna Etichetta Nera 25 year old Vecchia Romagna Etichetta Nera 25 year old
  • Vecchia Romagna Etichetta Nera 35 year old Vecchia Romagna Etichetta Nera 35 year old
  • Vecchia Romagna Riserva 10 year Vecchia Romagna Riserva 10 year
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